
ABOUT
A word nerd with an eternal messy bun, Kelsey Hannah is a 2021 graduate of MacEwan University's Bachelor of Communications Studies program who specializes in the field of Professional Communications.
Beginning her journey in marketing and communications in 2017 volunteering for two music festivals as a social media manager, event planner and editor, she found her passion in blending the artistic and logistic into a consumer-friendly package.
Since launching Brand Practice after graduating, she has had the pleasure of assisting a variety of budding businesses form their messaging, brand identity, and web presence. She also enjoys the personal communications aspect helping individuals land interviews by leveling up their resume and cover letter or helping write speeches, bios, wedding websites etc.
Kelsey enjoys project planning and helping her clients' creative visions take form. She has an eye for the aesthetic, is easy to work with, loves structure and has great foresight which makes her the perfect addition to your team.
Some feedback she's received from clients is that they would be “so lost without [her]” and that she makes what they thought would be an intimidating task, such as developing their brand, easy and approachable. Her supervisors have called her “the glue holding everything together” and she has been praised for her meticulous attention to detail.
Stemming from her years serving in the restaurant biz, she has mastered the art of customer service, she speaks and writes in French and English, she's passionate about community-building and engagement, and technically, she excels at writing and editing for clarity.
Having worked/volunteered consistently throughout her studies and since launching her business, Kelsey has accumulated 6 years of practical experience in the fields of internal and external communications. Kelsey loves what she does and enjoys helping others do the same!
Based in Edmonton, AB, Canada
Located in Treaty 6 Territory - Amiskwacîwâskahikan ᐊᒥᐢᑲᐧᒋᐋᐧᐢᑲᐦᐃᑲᐣ and Métis Region 4
Meet some of our clients

Michelle Bartleman,
Master of Journalism
As an editor, Kelsey goes well beyond the basics of fixing spelling and grammar, also refining structure, transitions, flow and accuracy. She is a knowledgable fact-checker, finding and filling information gaps, and pushing writers to further reflect, so that readers aren’t left wondering. Kelsey has an editor’s instinct, and knows what questions to ask, so that the final product is clean, clear and cohesive.

Thea McLeod,
Founder & Owner of
Oak and Aspen Soapery
Kelsey consistently goes beyond my expectations when helping me with my business! When it comes to writing and articulating words I usually fall flat. She puts the professional-sounding edge on everything we put out to the public. She designs our documents, printables and some labels, she coordinates with packaging designers and manufacturers to achieve my vision. Kelsey has also re-designed our website, updates it, runs sales and helps keep me organized. On top of that she is such a pleasure to work with! If you're looking for a way to make yourself or your business stand out I highly recommend her services!

Sarah Armstrong,
Founder & Owner of
Wild Fox Nails
Kelsey is so great to work with! She has great suggestions, is very accommodating and always responds quickly. I’m so happy with her services and the designs she’s put together for my business. Thank you Kelsey!!!

Rick Wagner,
Founder & Owner of
Gpa's BBQ n Sausages
Kelsey did an amazing job on our website. Done in a very
professional manner.

Adeline K. Piercy,
BSc., BFA, writer
I’ve had the pleasure of working with Kelsey on multiple projects. She is a fantastic teammate and her enthusiasm for putting forward quality work is outstanding. Her editing style is detailed and thoughtful, and her skill set is robust. She is reliable and an absolute joy to work with.

Fay Pelletier, Student
Kelsey has been such a life saver! I was having a difficult time getting my resume to visually stand out amongst the electronic sea of others online yet she was able to effectively and efficiently compact all my necessary experience and skills into a resume that gets the job done.

Jason Bodnar,
Lawyer and Instructor of Communications Studies
Kelsey’s work demonstrated a vibrant mind that considered multiple angles of legal and ethical issues. I was struck by Kelsey’s determination to master the course content week after week and supplement her writing knowledge with practical legal knowledge that will serve her well in her career. I have found Kelsey to be organized, energetic, driven and resourceful and this is exhibited in her comprehensive work history.

Emily Vilcsak,
CEO of EVE Communications
Kelsey’s work is detailed, focused, and innovative. Her work with our client, The Gathering Place Co-op was nothing short of incredible. She successfully developed a strategic marketing plan and branding package for our client in less than two weeks while balancing administrative tasks. She exhibited her ability to lead a team, initiative in ensuring strong relationships with our clients, and she balanced and prioritized multiple tasks all while studying full time.

Sherrell Steele,
MA (University of Alberta), Instructor of Communications Studies
Kelsey demonstrated depth of analysis and academic insight. She made and defended original assessments and recommendations about communication effectiveness. She is a strategic thinker with competence in communication audit theory and practice. I have every confidence that her ability to think critically and analytically will result in career success for her. I highly recommend her.